First Delta Group has extensive knowledge of what our retail partners are looking for. Together we will study and address market opportunities and specific retailer needs to determine how to best position your products at your target retailers. We will review the competitive landscape to help determine how best address needs not met by your competition.
First Delta Group has long standing relationships with key merchants and senior leadership. We will get you in front of decision makers, giving you an opportunity to best present your products and / or services. We will guide you through all potential reseller channels: online, brick and mortar, Enterprise, B2B and Pro.
Each retailer has specific terms and conditions that are required to do business. First Delta Group will help you understand and navigate this complex set of requirements. We will help to negotiate these terms and conditions to ensure the most profitable program possible.
First Delta Group’s team of dedicated Operations Managers are experts in our retail partners’ unique and complex systems. We will guide you through vendor onboarding, new item set up, forecasting, merchandise planning, EDI implementation, shipping guidelines, logistics and reverse logistics management, and vendor compliance requirements.
First Delta Group will guide you through all necessary steps and opportunities to ensure product sell-through. We are experts in our retailers’ unique space planning guidelines, i.e. shelf placement and point of purchase displays. We can bring forth off-shelf opportunities that may not otherwise be available. We will help you with promotional planning around our retailers’ marketing and advertising events, MAP policy creation and implementation, etc. We have the knowledge and tools to ensure product sell through, not just product sell in.
Our team of dedicated Operations Managers are experts in our retail partners’ unique systems. They’ve come to us from the country’s top retailers, so have a unique understanding of our retail partners’ needs. This team works hand in hand with First Delta Group sales leads, providing our vendor partners with expert guidance of vendor onboarding, new item set up, forecasting, merchandise planning, EDI implementation, shipping guidelines, logistics and reverse logistics management, and vendor compliance requirements.
Have a great product or product idea, but not a complete understanding of how to launch? First Delta Group offers product strategy consulting services to help bring your product to market. There’s a lot that has to happen before you’re ready to hit the shelves. Let us guide you through the process.
In 2014, Laurie Winokur found Ring on Kickstarter, and knew there was something special. She flew to Santa Monica, California to meet with Jamie Siminoff, Ring’s founder, and quickly turned that first meeting into a hugely successful partnership that helped launch an entirely new category: Smart Home.
From implementation of Ring’s National MAP policy, to guidance on packaging and in-store POP, First Delta Group was instrumental in Ring’s success. From Ring’s inception to their sale to Amazon, First Delta Group is proud to have been a key partner to this amazing internationally recognized brand.
First Delta Group has represented some of the biggest and best brands in their industries.Learn More